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Why do I need email marketing?

Why do I need email marketing?

The money’s in the list. How many times have you heard this about email marketing? But, what is email marketing and how does it work? Especially how do you get the money out of your list? If you don’t take anything else from this blog, this is the most important part:...

10 Ideas To Write In Your Newsletter

10 Ideas To Write In Your Newsletter

Quit the newsletter writing panic. It’s Monday morning and writing your newsletter is at the top of the agenda for the day. You sit down, open up your Google Doc and then… Nothing. What are you going to write? Continued communication with your list is important but...

Secrets for Online Business Success

Secrets for Online Business Success

So, you have a beautiful new website and now you want some people to come to see it. That’s online business in a nutshell. But what are the secrets for online business success? Building a snazzy, new website, especially if you are new to the online world or a...

Keep your Leads Hot, Hot, HOT!

Keep your Leads Hot, Hot, HOT!

When a prospective new client or customer opts-in to be part of your mailing list, hark! You are now on hallowed ground. These days, an inbox is a privileged space. And, as over 90% of us check our emails at least once per day, it’s also the golden halls of...

Email Marketing That Converts

Email Marketing That Converts

I was recently introduced to a new client that was having issues moving from a 100% retail-based business to having a higher online presence. They have been in business for over 20 years and 'knew what their clients wanted.'  When I asked ' Why is your business...